Orchestrating a better customer experience
Our automotive clients rely on our processes, insights, and creativity as well as our data-driven solutions to grow, maintain, and strengthen their valuable relationships with both their vehicle retailers and retail consumers.
Customer Engagement - Dealer
OEM specific parts and service micro-sites with variable targeted offers with key data collection. Both dealer-specific, local and national offers driven by predictive social media & email and campaigns directed to initiate and drive service appointments for OEM dealers.
Customer Engagement - Nat'l
Lifestyle and informational initiatives centering around increasing parts and service retail activities and accessory sales. Consisting of informative micro sites designed to raise brand awareness, appraise consumers of product offerings and collection of key consumer data.
Test Drive Promotions
Multi-channel promotions are designed to stimulate retail enthusiasm and consumer adoption of specific OEM product initiatives. In some cases, retail adoption is increased by utilizing partnerships with recognizable consumer products such as Apple, Amazon, Visa and others.
Dealer Employee Retention
Rewards and Incentive programs for dealer employees, IRF's, and parts wholesalers. Increased wholesale parts and MPU sales for dealerships nationwide. Also, utilized in the dealership environment as a communication and training mechanism.